Some find it cute, others call it frightening: Labubu from Pop Mart evokes mixed reactions. Online, questions like “Is Labubu a devil?” and “Why does Labubu look so dark?” are appearing more frequently. In this blog, we dive deeper into the mystery surrounding this popular figure and honestly answer all the questions currently flooding Google.
Labubu, demon or misunderstood figure?
There is a persistent rumor: Labubu is said to be a demonic figure. But is that true? No, Labubu is not a devil. The character is part of the popular toy line The Monsters, created by the Hong Kong-Dutch artist Kasing Lung. What Labubu really is: a mischievous elf-like creature with pointed ears, a sharp toothy grin, and plenty of character but no demonic origin or dark intent.
Where does the confusion come from?
The confusion about Labubu’s nature partly comes from its appearance: brightly colored eyes, a wide grin, and an irregular shape reminiscent of fantasy figures. Additionally, Kasing Lung drew inspiration from Scandinavian folklore and Norwegian fairy tales full of mysterious elves, trolls, and creatures with ambiguous powers. But that does not mean Labubu is malevolent. The style is expressive but artistically intended.
Why is Labubu sometimes perceived as dark?
Google searches like “Is Labubu a demon?” or “Labubu and satanic symbolism” indicate growing curiosity. This is not so much based on facts but rather on interpretations. Some people find the visual style ‘scary’ or ‘mysterious,’ especially in certain versions with dark colors or sharp contrasts. But in fact, Labubu is simply an artistically designed fantasy character without religious or occult background.
Is Labubu suitable for children?
Yes. The Labubu figures from Pop Mart are safe and intended as collectibles, often for an older audience, but without dangerous parts or shocking content. In fact, many children are attracted to the imaginative designs and friendly expression of some Labubu versions. So it is a misconception that Labubu is ‘dangerous’ or ‘unsafe’.
Who is the creator of Labubu?
Labubu was created by Kasing Lung, born in Hong Kong and raised in the Netherlands. His background as an illustrator and his fascination with folklore led to the first Labubu designs in 2015. Since then, the brand has grown into a worldwide phenomenon, with thousands of collectors and special editions changing hands for hundreds of euros.
Why do some Labubus go viral on TikTok and YouTube?
The mystique around Labubu is amplified by popular videos in which the figure is unpacked, discussed, or even ‘debunked.’ Some influencers play into the devilish image for views, while others emphasize the creativity and artistic value. This keeps the mystery alive and the hype growing.
What is the real meaning behind Labubu?
Labubu symbolizes fantasy, playfulness, and a touch of rebellious design. It is not a dark character but rather a nod to classic fantasy creatures, wrapped in a modern artistic package. Think of the magic of fairy tales, but in vinyl form.
Not a devil, but a design icon
No, Labubu is not a demon nor a devil. The hype around this Pop Mart figurine is about art, emotion, and experience—not about belief or danger. Whether you are a fan of designer toys, streetwear, or mysterious figures: Labubu belongs in your collection because of its uniqueness, not its dark reputation. So shop the best-selling blind box and discover which one you get!