Curious about how the New Balance 740 fits and whether you should order your usual size? You’re not alone. This sneaker is increasingly seen on the streets, but many buyers hesitate when choosing the right size. In this blog, we answer the most frequently asked questions about the fit of the 740 series and share practical tips based on experience and product knowledge.
Does the New Balance 740 fit true to size?
Yes, the New Balance 740 generally fits true to size. This means you can stick to your normal shoe size when ordering. The fit is snug without being too tight and offers enough room in the forefoot. The insole and tongue are lightly padded, making the shoe feel comfortable right away.
For people with wider feet, this model is also a good choice. The 740 is slightly roomier than, for example, the New Balance 530 or 2002R, without looking bulky. Do you normally wear New Balance 550 or Nike Dunk? Then you can keep almost the same size.
Comparison with other New Balance models
Compared to popular models like the 530 and 2002R, the 740 fits a bit looser in the forefoot and has a slightly softer entry. The heel feels firm, providing extra stability. If you’re used to narrow sneakers like the Nike Air Force 1 or Jordan 1, the 740 will feel a bit roomier. This also makes the model popular among people who wear their sneakers for extended periods or want to stay comfortable all day long.
If you’re unsure between two sizes, we recommend choosing your standard size for narrow feet and possibly going half a size up for wide feet.
What about the sole and cushioning?
The sole of the New Balance 740 sneaker is sturdy, with a slightly curved shape that supports your heel well. The insole offers soft cushioning, making the sneaker suitable for longer walks or daily activities. The shoe is lightweight and feels natural while walking. This contributes to the feeling that you are wearing the right size, even when you’re on the move for a long time.
The sole height is not extreme but sufficient to improve walking comfort. Ideal for those who want to combine a retro look with modern performance.
How does the 740 perform in practice?
Users describe the New Balance 740 as a “slipper in sneaker form.” You can easily slip it on, no break-in period is needed, and the shoe remains comfortable even after several hours. The mesh and leather overlays give the foot room to breathe and prevent pressure points. Thanks to the slightly roomier fit, the 740 is also a good choice if you wear thick socks or use orthopedic insoles.
The shoe also maintains its shape well, even after intensive use. This makes it a reliable sneaker for daily wear, without surprises regarding size.
This is the size advice for the New Balance 740
The New Balance 740 fits true to size and is suitable for almost all foot types. The fit is slightly roomier than other New Balance models but remains firm and supportive. Order your regular size for the best fit. For wide feet, you might consider going half a size up for extra room. The shoe is comfortable from day one and offers a lot of wearing pleasure, both casual and active.
Want to order your pair right away? Check out the current colorways like the New Balance 740v2 Concord Grape or the New Balance 740v2 Silver Purple on Snrkickz.